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About us15 September 2026 · 5 min read

Demooz, about us

Demooz helps brands activate the people who truly influence purchase decisions: their customers, their sales staff, their communities. Turning your customers into your best sales force is our job.

By the Demooz team

Our conviction: digitalising word of mouth

A hotel, a laptop, a car: we rarely start with the brand's own message. We read reviews, ask a friend, look for someone who has already made that choice.

Credibility has moved from brands to people. The platforms that shaped the last twenty years succeeded for that reason: they organised trust between people.

Organising that trust for brands is our job.

Three voices as effective as an advertising campaign

A happy customer speaks.

We turn your best customers into ambassadors who recommend, demonstrate your products and buy again.

A convinced salesperson passes it on.

We engage in-store teams with missions, training and recognition, so they stand up for your products at the moment the customer hesitates.

An engaged ambassador influences.

We activate creators and communities on the networks where purchases are decided, all the way to live online selling.

Our story: it all started with a product trial

  • Ten years ago, Demooz let people try a product at a real owner's home before buying it: a real user, real conditions, an honest opinion.
  • What we learned: proof from a peer convinces more than advertising. Our ambassadors drove sales, and stayed loyal.
  • Today that intuition has become a method and a white-label mobile platform, deployed for brands across Europe and now in the United States.

Our method: making recommendation measurable

  • Identify: spot, within your customer base and your teams, the people already talking about your products.
  • Organise: bring them together in a community animated on our mobile platform, in your brand colours.
  • Amplify: give them missions, content and opportunities to recommend, online and in store.
  • Measure: track the impact on sales, repeat purchase, reviews and content generated, in shared dashboards.

A method proven in the field

  • Ten years animating ambassador communities for brands.
  • More than forty international brands have trusted us with their communities.
  • 1 in 2 prospects buys after trying the product at an ambassador's home, measured across our automotive and garden programs.

An ambassador's words

A prospect contacted me through the map and we talked about the Tonale for 20 minutes. He came for a test drive at my place the following weekend. Today he is an Alfa owner himself.

Fiat, Alfa Romeo, Citroën, DS, Deezer, Samsung, Husqvarna, Netatmo, Jabra, Nuki: our programs span automotive, smart home, audio, garden and retail. Let's talk about your context and what an ambassador community could produce for you.

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